Afiniti Appoints Andrew Smeaton as Chief Information Security Officer

WASHINGTON – October 11, 2022 – Afiniti, the world’s leading provider of AI that pairs customers with contact center agents, has appointed Andrew Smeaton as Chief Information Security Officer (CISO). Mr. Smeaton joins Afiniti as a highly experienced CISO with over two decades spent in information security and risk management.

Based in the U.S., Mr. Smeaton will be responsible for maintaining and maturing Afiniti’s information security program. This includes protecting the company from emerging threats to systems and data, managing the company’s compliance needs and third-party risks, and implementing industry-wide best practices to protect and secure all company assets.

“Afiniti is committed to ensuring the highest possible standards of information security on behalf of our customers,” said Sam Logan, Chief Legal Officer. “Andrew is a widely respected technology leader with a strong record of developing global security functions. We are delighted to welcome him to the team.”

Mr. Smeaton most recently served as Chief Information Security Officer of DataRobot where he built and led the global security team. He has also served in this capacity at companies within the insurance and banking industries, including the MIB Group and Danversbank.

“Ensuring customers’ trust in cybersecurity is essential to the success of any technology company,” said Mr. Smeaton. “From my first meeting with Afiniti’s leadership, it has been clear this is a top priority. I’m excited to help strengthen Afiniti’s cybersecurity and data protection systems as the company continues to evolve its customer experience technology.”

Mr. Smeaton graduated from Edinburgh Napier University with a degree in Computer Science and has a certificate in Cybersecurity, Managing Risk in the Information Age from Harvard University. He has recently been distinguished as the 2022 (ISC)2 Global Achievement Award recipient for the (ISC)2 CEO Award for his contributions to the cybersecurity community.

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About Afiniti

Afiniti uses patented artificial intelligence technology to pair customers and contact center agents based on how well they are likely to interact. Its technology is used globally in healthcare, telecommunications, travel, hospitality, insurance, and banking. To learn more, visit

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