Afiniti maintains a close relationship with AXA Direct France and acts as a strategic partner in helping the company become the number one provider of customer service in France.
On an operational level, the partnership encompasses an ongoing dialogue on changes within the contact center environment and support for AXA's continuous advanced data analytics improvement, including through weekly, monthly, and quarterly business reviews. This is critical in ensuring optimal performance of the Artificial Intelligence algorithms as well as aligning the partnership with AXA Direct France's most strategic priorities.
Afiniti is exploring expanding into home insurance in France and discussions are underway to expand across other geographies, both in Europe and in Asia.